Marketing campaign

There are many famous Belgian commercials or advertising campaigns that you can cite. For example, you have the commercials of De Lijn, Ethias and La Laitière. I chose the advertisement of Omer, a Belgian beer known all over the country. During the advert, the story is told about the beer and they talk about its creation, inventor, name and evolution. It's very fun and interesting to see that commercial for a change and to learn a bit more about the beer. The advert lasts about 2 minutes so it does take some time during the break of your film or programme you are watching. The advert is very nicely and subtly processed and has a nice storyline. The history of beer is explained very nicely and the advert is definitely an added value. Still, I have to say that despite it being a nice and interesting advert, it would start to disappoint a bit if you have already seen it a few times simply because it is so long. In time, you know the story a bit and just want to continue watching your film or programme you are following. The interest you had at first falls away a bit and it becomes a bit tedious. The creators of the advert did a good job and certainly helped promote the beer. Personally, I couldn't have done better. You can check out the commercial for the beer Omer below.